We are created by a physician, Dr. LaFarra, who sought to empower women from all walks of life by providing them with easy-to-use products with safe
nontoxic ingredients that enhanced their natural beauty.  Our products are named to encourage YOU to manifest unapologetic confidence from the inside out.

We pride ourselves on offering products that are free of parabens, phthalates, formaldehydes, and other common ingredients linked to problems like allergies, fibroids, and even cancer in some cases. We are trusted by various professionals including national pageant queens, makeup artists, and physicians.

We are the intersection where beauty meets health, and our products are dermatologist and ophthalmologist-approved. We use the highest-quality ingredients, many of which are supported by studies to promote anti-aging, optimal hydration, strengthening of skin and hair, and other benefits desired by women across the world. Many of us grew up hearing that beauty is pain, but the cost of looking good should never be your comfort.

Our mission is to provide you with healthier ways to step up your 5-minute glow up. Whether it’s your next date, your vacation, your son or daughter’s wedding, or even a typical day at the office, we want to be part of the secret behind our smile.

Added To Cart :
Add To Cart Failed :
prouduct successfully added to wishlist !